Hey everyone, randomly things from my childhood pop in my mind and today it’s the Hostess Bakery Characters. Designed by Don Duga, famous for Mr. Magoo and Frosty the Snowman. I loved all these guys when I was a kid and they were everywhere from cartoon commercials to almost all the comics that were on the spinner rack. They even featured into stories with Hostess Cakes helping Batman and Robin or whomever solving a tasty case.
Everyone most likely knows of the most well known of the Hostess gang, Twinkie the Kid.
He’s been on just about everything from t-shirts and skateboards to recently a Funko Pop figure exclusive to Target Stores. Usually seem with his hat and trusty lasso, he’s the golden sponge cake the rest of the gang looked to when the chips were down.
There was also King Ding Dong, a royal pastry set to help draw attention away from rival Drake’s Ring Dings. It was a true cake eat cake world. Also according to a 1971 commercial, only kids can see him.
Then there was Happy Ho Ho, a Robin Hood type character. I didn’t really see much of Happy. I think my family must have preferred Swiss Rolls.
While Twinkies are the most universally known Hostess Cake, I think the chocolate cupcakes are the most universally loved. Their mascot was Captain Cupcake.
Fruit Pie the Magician was a favorite of mine, my Grandpa and I had a thing for the fruit pies and my Grandma always made sure we had some.
While there were a few more characters, my list wraps up with Chief Big Wheel. I did not remember him as a kid and when I did some research Chief Big Wheel was only used in areas where Ding Dongs competed with the before mentioned Ring Dings by Drake’s. So a Big Wheel is a Ding Dong but sometimes had orange frosting.
Youtube is full of the old commercials in case you’ve enjoyed this walk down memory lane with me. Please keep checking back daily for fresh content from Mid-American-Culture and have a great weekend.